Steer supports UK & Ireland bid to host the FIFA Women’s World Cup™ 2035
Steer helped shape the joint UK and Ireland bid by delivering the transport strategy, mapping and technical content that demonstrate how fans and teams can move safely, sustainably and seamlessly across 22 host venues, reflecting our continued commitment to advancing women’s sport and major event mobility.
Steer is proud to have supported the joint UK and Ireland bid to host the FIFA Women’s World Cup™ 2035.
The proposal, submitted by the Irish Football Association, Scottish Football Association, Football Association of Wales and The Football Association, put forward 22 world-class venues and a shared ambition to deliver the largest single-sport event ever staged in the UK, offering 4.5 million tickets for fans and marking the first FIFA World Cup hosted here since 1966.
Our role focused on developing and authoring the transport section of the bid book, production of host city maps and technical content that show how fans, teams and communities can move safely, sustainably and seamlessly across all host cities.
This contribution reflects our wider commitment to the advancement of women’s sport.
Earlier this year, we published Playing to the Crowd, an evidence-based study by senior consultant Charlotte Read exploring women’s match-day motivations, perceptions of safety and the role of transport and venue design in improving the spectator experience.
Steer has also supported major events, including the Women’s Rugby World Cup, developing crowd and transport strategies to enhance operations and city-wide mobility.
Hosting the 2035 tournament would be a generational opportunity to inspire new audiences, elevate women’s football and strengthen the cultural and economic legacy of the game. We’re proud to play our part.
- Phil Turner, Project Director, Steer
The host nation will be announced at the 76th FIFA Congress, scheduled to take place on 30 April 2026 in Vancouver.
To discuss how our unique expertise can support your next major bid or deliver safe, seamless and sustainable event transport for your tournament – or adapting your event operations for women’s sport – please get in touch with Phil Turner or Charlotte Read.
